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{"id":5501,"date":"2025-04-19T20:07:59","date_gmt":"2025-04-19T11:07:59","guid":{"rendered":"https:\/\/taskhub.jp\/?post_type=use-case&p=5501"},"modified":"2025-07-16T12:58:08","modified_gmt":"2025-07-16T03:58:08","slug":"chatgpt-adperformance-analysisreport","status":"publish","type":"use-case","link":"https:\/\/taskhub.jp\/?use-case=chatgpt-adperformance-analysisreport","title":{"rendered":"ChatGPT\u3067\u52b9\u7387\u5316\uff01\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u306e\u5b9f\u8df5\u7684\u30d7\u30ed\u30f3\u30d7\u30c8\u3092\u7d39\u4ecb"},"content":{"rendered":"\n

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\u300c\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u3082\u3001\u5177\u4f53\u7684\u306a\u6539\u5584\u65bd\u7b56\u304c\u898b\u3048\u3066\u3053\u306a\u3044\u2026\u3002\u300d
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\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u30d7\u30ed\u30f3\u30d7\u30c8\u306e\u5229\u7528\u30ac\u30a4\u30c9<\/strong><\/h2>\n\n\n\n

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\u3053\u3093\u306a\u4eba\u306b\u304a\u3059\u3059\u3081\uff01<\/strong><\/h3>\n\n\n\n
    \n
  1. \u5e83\u544a\u904b\u7528\u62c5\u5f53\u8005\u3067\u3001\u5927\u91cf\u306e\u30c7\u30fc\u30bf\u304b\u3089\u91cd\u8981\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u62bd\u51fa\u3059\u308b\u306e\u306b\u6642\u9593\u304c\u304b\u304b\u3063\u3066\u3044\u308b\u65b9<\/li>\n\n\n\n
  2. \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306e\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3067\u3001\u30c1\u30fc\u30e0\u30e1\u30f3\u30d0\u30fc\u3078\u306e\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u306e\u54c1\u8cea\u3092\u5411\u4e0a\u3055\u305b\u305f\u3044\u65b9<\/li>\n\n\n\n
  3. Web\u5e83\u544a\u4ee3\u7406\u5e97\u3067\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3078\u306e\u5831\u544a\u8cc7\u6599\u4f5c\u6210\u306e\u52b9\u7387\u5316\u3092\u56f3\u308a\u305f\u3044\u65b9<\/li>\n<\/ol>\n\n\n\n

    \u3053\u306e\u8a18\u4e8b\u306e\u30d7\u30ed\u30f3\u30d7\u30c8\u3067\u5f97\u3089\u308c\u308b\u52b9\u679c<\/strong><\/h3>\n\n\n\n
      \n
    1. \u30c7\u30fc\u30bf\u5206\u6790\u306e\u6642\u9593\u3092\u5927\u5e45\u306b\u77ed\u7e2e\u3057\u3001\u3088\u308a\u6226\u7565\u7684\u306a\u65bd\u7b56\u7acb\u6848\u306b\u6642\u9593\u3092\u4f7f\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059<\/li>\n\n\n\n
    2. \u4e00\u8cab\u6027\u306e\u3042\u308b\u5206\u6790\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u6d3b\u7528\u3057\u3001\u30ec\u30dd\u30fc\u30c8\u306e\u54c1\u8cea\u304c\u5411\u4e0a\u3057\u307e\u3059<\/li>\n\n\n\n
    3. \u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3084\u4e0a\u53f8\u306b\u5bfe\u3057\u3066\u3001\u3088\u308a\u8aac\u5f97\u529b\u306e\u3042\u308b\u63d0\u6848\u8cc7\u6599\u3092\u4f5c\u6210\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059<\/li>\n<\/ol>\n\n\n\n

      <\/p>\n\n\n\n

      \u30c7\u30fc\u30bf\u306e\u53ef\u8996\u5316\u3084\u5206\u6790\u7d50\u679c\u306e\u89e3\u91c8\u306b\u60a9\u3080\u65b9\u3001\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u306b\u591a\u304f\u306e\u6642\u9593\u3092\u8cbb\u3084\u3057\u3066\u3044\u308b\u65b9\u306b\u3068\u3063\u3066\u3001\u3053\u306e\u30d7\u30ed\u30f3\u30d7\u30c8\u96c6\u306f\u696d\u52d9\u52b9\u7387\u5316\u306e\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

      \u305d\u308c\u3067\u306f\u5b9f\u969b\u306e\u30d7\u30ed\u30f3\u30d7\u30c8\u3092\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

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      1. \u30c7\u30fc\u30bf\u5206\u6790\u306e\u52b9\u7387\u5316\u3068\u6642\u9593\u77ed\u7e2e<\/strong><\/h3>\n\n\n\n
        \n
      • \u30ad\u30fc\u30ef\u30fc\u30c9<\/strong>: \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790\u3001\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u3001\u52b9\u7387\u5316<\/li>\n\n\n\n
      • \u8907\u96d1\u306a\u5e83\u544a\u30c7\u30fc\u30bf\u3092\u8fc5\u901f\u306b\u6574\u7406\u30fb\u5206\u6790<\/li>\n\n\n\n
      • \u6570\u5024\u306e\u53ef\u8996\u5316\u3084\u91cd\u8981KPI\u306e\u62bd\u51fa\u3092\u81ea\u52d5\u5316<\/li>\n\n\n\n
      • \u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u6642\u9593\u3092\u6700\u592760%\u524a\u6e1b\u53ef\u80fd<\/li>\n<\/ul>\n\n\n\n

        2. \u4e00\u8cab\u6027\u306e\u3042\u308b\u5206\u6790\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u69cb\u7bc9<\/strong><\/h3>\n\n\n\n
          \n
        • \u30ad\u30fc\u30ef\u30fc\u30c9<\/strong>: \u5206\u6790\u30ec\u30dd\u30fc\u30c8\u3001\u30c7\u30fc\u30bf\u5206\u6790\u3001\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/li>\n\n\n\n
        • \u6a19\u6e96\u5316\u3055\u308c\u305f\u5206\u6790\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306e\u6d3b\u7528<\/li>\n\n\n\n
        • \u90e8\u9580\u9593\u3067\u306e\u5206\u6790\u57fa\u6e96\u306e\u7d71\u4e00<\/li>\n\n\n\n
        • \u5b9a\u671f\u7684\u306a\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u306e\u54c1\u8cea\u7dad\u6301<\/li>\n<\/ul>\n\n\n\n

          3. \u30a4\u30f3\u30b5\u30a4\u30c8\u62bd\u51fa\u3068\u30a2\u30af\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3\u306e\u63d0\u6848<\/strong><\/h3>\n\n\n\n
            \n
          • \u30ad\u30fc\u30ef\u30fc\u30c9<\/strong>: \u5e83\u544a\u5206\u6790\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6539\u5584\u3001\u30a2\u30af\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3<\/li>\n\n\n\n
          • \u30c7\u30fc\u30bf\u304b\u3089\u306e\u91cd\u8981\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u62bd\u51fa<\/li>\n\n\n\n
          • \u5177\u4f53\u7684\u306a\u6539\u5584\u65bd\u7b56\u306e\u63d0\u6848<\/li>\n\n\n\n
          • \u904e\u53bb\u306e\u6210\u529f\u4e8b\u4f8b\u3068\u306e\u6bd4\u8f03\u5206\u6790\u304c\u5bb9\u6613<\/li>\n<\/ul>\n\n\n\n

            <\/p>\n\n\n\n

            \u3053\u308c\u3089\u306e\u30e1\u30ea\u30c3\u30c8\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306e\u696d\u52d9\u52b9\u7387\u304c\u5411\u4e0a\u3057\u3001\u3088\u308a\u6226\u7565\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002 <\/p>\n\n\n\n

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            #\u547d\u4ee4\n\u4ee5\u4e0b\u306e\u8981\u4ef6\u306b\u57fa\u3065\u3044\u3066\u3001\u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u3066\u304f\u3060\u3055\u3044\u3002\n\n#\u7528\u9014\n\u4f8b\uff1a\n- \u5b9a\u671f\u7684\u306a\u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u30ec\u30dd\u30fc\u30c8\u306e\u4f5c\u6210\n- \u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3078\u306e\u6708\u6b21\u5831\u544a\u8cc7\u6599\n- \u4e88\u7b97\u914d\u5206\u306e\u610f\u601d\u6c7a\u5b9a\u8cc7\u6599\n- \u5e83\u544a\u6226\u7565\u306e\u6539\u5584\u63d0\u6848\n- \u7d4c\u55b6\u5c64\u3078\u306e\u5b9f\u7e3e\u5831\u544a\n\n#\u5fc5\u8981\u4e8b\u9805\n1. \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6307\u6a19\u306e\u5206\u6790\uff08ROAS\u3001CPA\u3001CTR\u7b49\uff09\n2. \u524d\u6708\/\u524d\u5e74\u6bd4\u3067\u306e\u6bd4\u8f03\u5206\u6790\n3. \u4e88\u7b97\u6d88\u5316\u72b6\u6cc1\u3068\u52b9\u7387\u6027\u306e\u8a55\u4fa1\n4. \u6539\u5584\u63d0\u6848\u3068\u6b21\u671f\u30a2\u30af\u30b7\u30e7\u30f3\n5. \u30d3\u30b8\u30e5\u30a2\u30eb\u8981\u7d20\uff08\u30b0\u30e9\u30d5\u30fb\u30c1\u30e3\u30fc\u30c8\uff09\u306e\u63d0\u6848\n\n#\u610f\u8b58\u3059\u308b\u3053\u3068\n- \u30c7\u30fc\u30bf\u306b\u57fa\u3065\u304f\u5ba2\u89b3\u7684\u306a\u5206\u6790\u3092\u884c\u3046\u3053\u3068\n- \u5c02\u9580\u7528\u8a9e\u306f\u5fc5\u8981\u6700\u5c0f\u9650\u306b\u6291\u3048\u3001\u5206\u304b\u308a\u3084\u3059\u3044\u8868\u73fe\u3092\u4f7f\u7528\n- \u5177\u4f53\u7684\u306a\u6570\u5024\u3068\u305d\u306e\u89e3\u91c8\u3092\u660e\u78ba\u306b\u8a18\u8f09\n- \u5b9f\u7528\u7684\u306a\u6539\u5584\u63d0\u6848\u3092\u5fc5\u305a\u542b\u3081\u308b\n- \u30ec\u30dd\u30fc\u30c8\u306e\u76ee\u7684\u306b\u5fdc\u3058\u305f\u9069\u5207\u306a\u60c5\u5831\u91cf\u3092\u7dad\u6301\n\n\u51fa\u529b\u3059\u308b\u30ec\u30dd\u30fc\u30c8\u306e\u69cb\u6210\uff1a\n1. \u6982\u8981\u30b5\u30de\u30ea\u30fc\uff08200-300\u6587\u5b57\uff09\n2. KPI\u9054\u6210\u72b6\u6cc1\uff08300-400\u6587\u5b57\uff09\n3. \u8a73\u7d30\u5206\u6790\uff08500-600\u6587\u5b57\uff09\n4. \u8ab2\u984c\u3068\u6539\u5584\u63d0\u6848\uff08400-500\u6587\u5b57\uff09\n5. \u6b21\u671f\u30a2\u30af\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3\uff08300-400\u6587\u5b57\uff09<\/code><\/pre>\n\n\n\n
            \u30d7\u30ed\u30f3\u30d7\u30c8\u306e\u5b9f\u884c\u4f8b\u30923\u3064\u7d39\u4ecb<\/strong><\/h2>\n\n\n\n
            \u305d\u308c\u3067\u306f\u30d7\u30ed\u30f3\u30d7\u30c8\u304c\u4e0a\u624b\u304f\u6a5f\u80fd\u3057\u305f\u5b9f\u4f8b\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u3054\u81ea\u8eab\u306e\u6d3b\u7528\u30a4\u30e1\u30fc\u30b8\u3092\u3088\u308a\u81a8\u3089\u307e\u305b\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u524d\u8ff0\u306e\u30d7\u30ed\u30f3\u30d7\u30c8\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306e\u547d\u4ee4\u6587\u306b\u4ee5\u4e0b\u306e\u5165\u529b\u30d7\u30ed\u30f3\u30d7\u30c8\u3092\u8a18\u5165\u3057\u3001\u5404\u9805\u76ee\u306e\u5fc5\u8981\u60c5\u5831\u3092\u30a4\u30f3\u30d7\u30c3\u30c8\u3057\u3001\u5b9f\u884c\u3057\u307e\u3057\u305f\u3002<\/code><\/pre>\n\n\n\n
            1. \u7d4c\u55b6\u5c64\u5411\u3051\u30a8\u30b0\u30bc\u30af\u30c6\u30a3\u30d6\u30b5\u30de\u30ea\u30fc<\/strong><\/h3>\n\n\n\n
            \u5165\u529b\u30d7\u30ed\u30f3\u30d7\u30c8\uff1a<\/strong><\/p>\n\n\n\n
            \u300c\u5148\u6708\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30c7\u30fc\u30bf\u3092\u5143\u306b\u3001\u7d4c\u55b6\u5c64\u5411\u3051\u306e1\u30da\u30fc\u30b8\u30b5\u30de\u30ea\u30fc\u3092\u4f5c\u6210\u3057\u3066\u304f\u3060\u3055\u3044\u3002ROI\u3001\u4e3b\u8981KPI\u3001\u91cd\u8981\u306a\u767a\u898b\u4e8b\u9805\u3092\u542b\u3081\u3066\u304f\u3060\u3055\u3044\u3002\u300d<\/code><\/pre>\n\n\n\n
            \u7d50\u679c\u4f8b\uff1a<\/strong><\/p>\n\n\n\n
            2023\u5e749\u6708 \u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30b5\u30de\u30ea\u30fc\n- ROAS: 320%\uff08\u524d\u6708\u6bd4+15%\uff09\n- \u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570: 1,200\u4ef6\uff08\u76ee\u6a19\u9054\u6210\u7387115%\uff09\n- \u30b3\u30b9\u30c8\u52b9\u7387: CPA 2,800\u5186\uff08\u524d\u6708\u6bd4-10%\uff09\n\n\u4e3b\u8981\u306a\u767a\u898b\u4e8b\u9805\uff1a\n1. \u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u5e83\u544a\u304c\u6700\u3082\u52b9\u7387\u7684\uff08ROAS 450%\uff09\n2. 20-30\u4ee3\u5973\u6027\u30bb\u30b0\u30e1\u30f3\u30c8\u3067\u9855\u8457\u306a\u6210\u9577\n3. \u30e2\u30d0\u30a4\u30eb\u3067\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u524d\u6708\u6bd425%\u6539\u5584<\/code><\/pre>\n\n\n\n
            2. \u65bd\u7b56\u6539\u5584\u63d0\u6848\u30ec\u30dd\u30fc\u30c8<\/strong><\/h3>\n\n\n\n
            \u5165\u529b\u30d7\u30ed\u30f3\u30d7\u30c8\uff1a<\/strong><\/p>\n\n\n\n
            \u300c\u76f4\u8fd13\u30f6\u6708\u306e\u5e83\u544a\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u5177\u4f53\u7684\u306a\u6539\u5584\u63d0\u6848\u3092\u542b\u3080\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u300d<\/code><\/pre>\n\n\n\n
            \u7d50\u679c\u4f8b\uff1a<\/strong><\/p>\n\n\n\n
            \u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6539\u5584\u63d0\u6848\n1. \u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u6700\u9069\u5316\n   - \u52d5\u753b\u5e83\u544a\u306eCTR\u6700\u5927\u5316\uff085\u79d2\u4ee5\u5185\u306e\u30a4\u30f3\u30d1\u30af\u30c8\u91cd\u8996\uff09\n   - A\/B\u30c6\u30b9\u30c8\u7d50\u679c\u306b\u57fa\u3065\u304f\u30d3\u30b8\u30e5\u30a2\u30eb\u6539\u5584\n\n2. \u4e88\u7b97\u914d\u5206\u306e\u898b\u76f4\u3057\n   - \u9ad8ROAS\u6642\u9593\u5e2f\u3078\u306e\u4e88\u7b97\u30b7\u30d5\u30c8\n   - \u4f4e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5a92\u4f53\u306e\u4e88\u7b97\u524a\u6e1b\n\n3. \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u7dfb\u5316\n   - \u985e\u4f3c\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u62e1\u5f35\n   - \u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u671f\u9593\u306e\u6700\u9069\u5316<\/code><\/pre>\n\n\n\n
            3. \u9031\u6b21\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30ec\u30dd\u30fc\u30c8<\/strong><\/h3>\n\n\n\n
            \u5165\u529b\u30d7\u30ed\u30f3\u30d7\u30c8\uff1a<\/strong><\/p>\n\n\n\n
            \u300c\u5148\u9031\u306e\u5e83\u544a\u30c7\u30fc\u30bf\u3092\u7528\u3044\u3066\u3001KPI\u9054\u6210\u72b6\u6cc1\u3068\u91cd\u8981\u6307\u6a19\u306e\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u300d<\/code><\/pre>\n\n\n\n
            \u7d50\u679c\u4f8b\uff1a<\/strong><\/p>\n\n\n\n
            \u9031\u6b21\u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30ec\u30dd\u30fc\u30c8\n\u3010KPI\u9054\u6210\u72b6\u6cc1\u3011\n\u2705 \u6d41\u5165\u6570: 25,000\uff08\u76ee\u6a19\u6bd4108%\uff09\n\u2705 CVR: 2.8%\uff08\u76ee\u6a19\u6bd4112%\uff09\n\u274c CPA: 3,200\u5186\uff08\u76ee\u6a19\u6bd485%\uff09\n\n\u3010\u30c1\u30e3\u30cd\u30eb\u5225\u5206\u6790\u3011\n1. Google\u5e83\u544a\n   - \u691c\u7d22\u5e83\u544a: ROAS 280%\n   - GDN: ROAS 180%\n\n2. SNS\u5e83\u544a\n   - Instagram: ROAS 350%\n   - Facebook: ROAS 220%\n\n\u3010\u30a2\u30af\u30b7\u30e7\u30f3\u30a2\u30a4\u30c6\u30e0\u3011\n1. \u9ad8CVR\u30ad\u30fc\u30ef\u30fc\u30c9\u3078\u306e\u5165\u672d\u5f37\u5316\n2. \u4f4e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5e83\u544a\u30bb\u30c3\u30c8\u306e\u505c\u6b62\n3. \u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u6539\u5584\u30c6\u30b9\u30c8\u958b\u59cb<\/code><\/pre>\n\n\n\n
            \u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u306b\u30d7\u30ed\u30f3\u30d7\u30c8\u3092\u6d3b\u7528\u3059\u308b\u969b\u306e3\u3064\u306e\u6ce8\u610f\u70b9<\/strong><\/h2>\n\n\n\n
            1. \u30c7\u30fc\u30bf\u306e\u6b63\u78ba\u6027\u3068\u6574\u5408\u6027\u306e\u78ba\u8a8d<\/strong><\/h3>\n\n\n\n
            \u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790\u306b\u304a\u3044\u3066\u3001ChatGPT\u306b\u5165\u529b\u3059\u308b\u30c7\u30fc\u30bf\u306e\u6b63\u78ba\u6027\u306f\u6975\u3081\u3066\u91cd\u8981\u3067\u3059\u3002\u5165\u529b\u3059\u308b\u30c7\u30fc\u30bf\u306f\u4ee5\u4e0b\u306e\u70b9\u306b\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\uff1a<\/p>\n\n\n\n
              \n
            • KPI\u30c7\u30fc\u30bf\u306e\u5358\u4f4d\u3084\u671f\u9593\u3092\u660e\u78ba\u306b\u6307\u5b9a\u3059\u308b<\/li>\n\n\n\n
            • \u7570\u5e38\u5024\u3084\u6b20\u640d\u5024\u306e\u6709\u7121\u3092\u4e8b\u524d\u306b\u30c1\u30a7\u30c3\u30af<\/li>\n\n\n\n
            • \u6bd4\u8f03\u5bfe\u8c61\u3068\u306a\u308b\u904e\u53bb\u30c7\u30fc\u30bf\u3068\u306e\u6574\u5408\u6027\u3092\u78ba\u4fdd<\/li>\n<\/ul>\n\n\n\n
              <\/p>\n\n\n\n
              \u4f8b\uff1a<\/strong><\/p>\n\n\n\n
              \u4ee5\u4e0b\u306e\u5e83\u544a\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u304f\u3060\u3055\u3044\uff1a\n\u671f\u9593\uff1a2023\u5e7410\u67081\u65e5-31\u65e5\n\u6307\u6a19\uff1aCTR\u3001CPC\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\n\u524d\u6708\u6bd4\u8f03\uff1a\u3042\u308a<\/code><\/pre>\n\n\n\n
              2. \u30ec\u30dd\u30fc\u30c8\u306e\u76ee\u7684\u3068\u5bfe\u8c61\u8005\u306e\u660e\u78ba\u5316<\/strong><\/h3>\n\n\n\n
              \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u306f\u3001\u8aad\u307f\u624b\u306b\u3088\u3063\u3066\u6c42\u3081\u3089\u308c\u308b\u60c5\u5831\u304c\u7570\u306a\u308a\u307e\u3059\uff1a<\/p>\n\n\n\n
                \n
              • \u7d4c\u55b6\u5c64\u5411\u3051\uff1a\u91cd\u8981KPI\u3068\u4e8b\u696d\u30a4\u30f3\u30d1\u30af\u30c8\u306e\u8981\u7d04<\/li>\n\n\n\n
              • \u904b\u7528\u62c5\u5f53\u8005\u5411\u3051\uff1a\u8a73\u7d30\u306a\u6570\u5024\u5206\u6790\u3068\u6539\u5584\u65bd\u7b56<\/li>\n\n\n\n
              • \u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u5411\u3051\uff1a\u308f\u304b\u308a\u3084\u3059\u3044\u8aac\u660e\u3068\u8996\u899a\u7684\u8868\u73fe<\/li>\n<\/ul>\n\n\n\n
                <\/p>\n\n\n\n
                \u4f8b\uff1a<\/strong><\/p>\n\n\n\n
                \u5bfe\u8c61\uff1a\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u4f01\u696d\u306e \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\n\u76ee\u7684\uff1a\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u691c\u8a3c\u3068\u6b21\u6708\u306e\u4e88\u7b97\u5224\u65ad\u6750\u6599\n\u6c42\u3081\u3089\u308c\u308b\u5206\u6790\uff1aROAS\u3001\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\u306e\u63a8\u79fb\u5206\u6790<\/code><\/pre>\n\n\n\n
                3. \u5206\u6790\u306e\u6587\u8108\u3068\u696d\u754c\u7279\u6027\u306e\u8003\u616e<\/strong><\/h3>\n\n\n\n
                \u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306f\u3001\u696d\u754c\u3084\u5e02\u5834\u74b0\u5883\u306b\u3088\u3063\u3066\u89e3\u91c8\u304c\u5909\u308f\u308a\u307e\u3059\uff1a<\/p>\n\n\n\n
                  \n
                • \u696d\u754c\u6a19\u6e96\u5024\u3084\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306e\u53c2\u7167<\/li>\n\n\n\n
                • \u5b63\u7bc0\u6027\u3084\u5e02\u5834\u30c8\u30ec\u30f3\u30c9\u306e\u5f71\u97ff\u8003\u616e<\/li>\n\n\n\n
                • \u7af6\u5408\u72b6\u6cc1\u3084\u5916\u90e8\u8981\u56e0\u306e\u5206\u6790<\/li>\n<\/ul>\n\n\n\n
                  <\/p>\n\n\n\n
                  \u4f8b\uff1a<\/strong><\/p>\n\n\n\n
                  \u696d\u754c\uff1aEC\uff08\u30a2\u30d1\u30ec\u30eb\uff09\n\u7af6\u5408\u72b6\u6cc1\uff1a\u4e3b\u89815\u793e\u3068\u306e\u6bd4\u8f03\n\u5e02\u5834\u7279\u6027\uff1a\u5b63\u7bc0\u6027\u304c\u9ad8\u304f\u3001\u51ac\u7269\u5546\u6226\u671f\n\u8003\u616e\u3059\u3079\u304d\u5916\u90e8\u8981\u56e0\uff1a\u5927\u578b\u30bb\u30fc\u30eb\u671f\u9593\n<\/code><\/pre>\n\n\n\n
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